fbp
A Deeper Dive into Furniture Imports

December 20, 2019

Nationwide Marketing Group Furniture Director Johnny Lamp recently provided a great overview of the tariff issue and explains the varying approaches vendors and retailers are taking in their response. However, I want to take a moment to share some data that puts the issue in perspective as it relates to the entire industry.

First, about 35% of retail sales of furniture and mattresses were imported from China, and about 3% from Mexico. This leaves a balance of roughly 62% that is not affected by the tariff discussion. In addition, U.S. furniture and mattress production totals over $22 billion, but subtract out exports, and only about $20 billion is domestically consumed. Chinese imports are about $19 billion, so the actual balance is about 50/50 import to domestic.  

The media and pundits are projecting a story that the furniture industry is highly dependent on China, but it is only 50% of the business. Production is moving to Vietnam and other Asian countries, but they are challenged to handle the logistics, labor and infrastructure to absorb all the demand. As a result, the majority of China tariff increases will work its way through the supply network. 

Nationwide vendors consist of a blend of domestic and import suppliers delivering a variety of price points and style. China represents 31% of the wood furniture and 29% of upholstered furniture sold nationally, and these are represented in our programs. At the end of the day, consistent quality, design and order flow is what members count on to deliver a good experience for their customers 

In summary, the top Nationwide retail performers choose vendor partners carefully, are loyal to build volume and importance, and promote and grow them for mutual success. In most cases, this is done with a blend of domestic and import supply chains to bring value locally.

 

Connect With Us!

More Podcasts

247: Synchrony Sets the Stage for What Retailers Should Expect, and How to Succeed, in 2025

247: Synchrony Sets the Stage for What Retailers Should Expect, and How to Succeed, in 2025

Before we get too deep into the calendar year, we wanted to take some time to sit down with Synchrony Financial to help set the stage for 2025. Dave Marsh, general manager for the brand, dives into some of the more important economic indicators as well as the programs and services retailers should tap into to be successful in the new year.

246: A Year-End Economic Recap, a Brief Look Ahead, and Deep Dive Into Waterfall Programs with Wells Fargo

246: A Year-End Economic Recap, a Brief Look Ahead, and Deep Dive Into Waterfall Programs with Wells Fargo

With the end of the year fast approaching, we take a moment – with the help of Wells Fargo’s Steve Jermier – to look back at how the retail industry (and economy) ultimately performed in 2024, and look ahead to next year. Steve also gives an overview on the resources available to set retailers up for success in the new year, including waterfall programs.

245: Experience Running Retail and as a Vendor Partner Makes Adam Fain’s New Role at NMG the Perfect Fit

245: Experience Running Retail and as a Vendor Partner Makes Adam Fain’s New Role at NMG the Perfect Fit

It can be difficult to truly understand what it means to run an independent retail business unless you’ve actually been in the trenches and done the dirty work. Same could be said about working on the manufacturing side of the business, if we’re being fair. Adam Fain, who recently joined the NMG field team, has experience on both sides of the business and brings that unique perspective to the group and our members.