Search engine optimization (SEO) isn’t a set-it-and-forget-it function for your website. Similar to a garden, it needs to be cared for and maintained.
Independent Thinking Magazine
Data Shows Alternative Payments Need to Be Part of Your E-Commerce Strategy
Consumers expect to be able to pay the way they want to online and in-store. As such, alternative payment methods like eWallets are critical to your e-commerce strategy today.
Member Spotlight: Castle Rental & Pawn
Castle Rental & Pawn saw the opportunity to turn a hot take into a major marketing opportunity with a local college athlete.
Member Spotlight: Queen City Audio Video & Appliances
This year, two queens celebrated their platinum jubilees — the one across the pond, and NMG Member Queen City Audio Video & Appliances.
Member Spotlight: Mattress World Northwest
The secret to sustained success for Mattress World Northwest? For Owner Sean Hathaway, it’s always been about putting people first.
Evolving Your Business Doesn’t Have to be Painful
You’re a busy business owner who knows innovation is part of moving forward. You want to adapt, but it’s hard. It takes time that you feel like you don’t have and investments you’re unsure about. And even then, innovating comes with risk. How do you evolve and keep up...
Uncovering Untapped Potential in Furniture & Bedding
Just like retailers, the NMG furniture and bedding division has had to pivot, adapt and think differently about the category.
Addressing the Challenge of Finding Service Talent
Nationwide Marketing Group’s Service Leaders Network continues to assist servicing dealers in addressing talent acquisition challenges.
Serta Simmons Bedding Helps You Beat Rising Costs
Serta Simmons Bedding highlights the ways they’re working on behalf of the independent retail channel.
The Luxury Experience Continues to Evolve
As the luxury shopping experience continues to evolve, Nationwide Marketing Group has developed tools to help retailers stay ahead of the curve.
Reshaping the Future of Retail
Change can be good. It can lead to innovative ways of dealing with some age-old problems. As retail continues to change, we look at what the future of the industry could be, and our role in helping mold the path.
Crafting the Perfect Brand Story with GE Appliances
Todd Getz, executive brand director for GE and GE Profile, shared some insights into the different brand story paths and how GEA has worked to develop them.
Don’t Overlook the Marketing Opportunities with Delivery & Installation
Delivery and installation is usually the last face-to-face touchpoint with a customer. It is a critical one, which means you can (and should) leverage it in your marketing efforts.
Home Improvement Projects Can Turn You Into a Rock Star
The Home Improvement category looks to be the next big opportunity for independent retailers to grab a hold of.
Cybersecurity Steps You Must Take to Protect Your Business
Businesses can take a number of steps to secure themselves from a potential cyberattack. Here are several cybersecurity best practices that your organization should have in place.
4 Tips to Win More New Shoppers
While not every shopper takes the same path to purchase, technology plays a role across every step. An efficient omnichannel strategy can help you deliver great experiences that engage customers via their channels of choice.
5 Outdoor Living Trends That Will Drive Consumer Spending This Summer
From grill types, to outdoor electronics, we take a look at the biggest trends that will drive consumer spending outdoors this summer.
Operating Challenges for RTO Dealers in Today’s Environment
Dealers in the rent-to-own industry have to combat many misperceptions about how (and why) they operate. Many partners are out there helping them do just that.
Justifying Wage Increases with Education and Training
Attracting and retaining talent is a challenge throughout the industry, but especially for custom integrators. Education can be a great tool to help “level up” your current employees — and justify those wage increases they may be seeking.
The Practical Application of Optichannel Marketing
Optichannel marketing allows our advertising to yield higher returns on investment by hyper focusing our messaging through the most effective channels with the right message aimed at engaging our best customers.