Learn why programmatic advertising through CTV, streaming audio and retargeting helps local businesses, and how to leverage AI tools, transparency, and measurable outcomes for effective campaigns.
Learn why programmatic advertising through CTV, streaming audio and retargeting helps local businesses, and how to leverage AI tools, transparency, and measurable outcomes for effective campaigns.
Read about 6 examples of state launches, the implication to retailers and how larger states are leveraging existing energy efficiency programs.
Adopting Artificial Intelligence (AI) is becoming an essential priority for Independent retailers. Learn about 7 practical ways to utilize AI.
As we learn from EDS TV, evolving in business is anything but simple. It takes time, intuition, trial and error and a whole lot of grit.
While the “it” in “DEWS Has It” certainly refers to the retailer’s inventory of appliances, the DEWS it-factor goes far beyond the product.
In a world where memorable customer service experiences are often negative, giving customers a positive encounter is truly remarkable.
Nationwide Marketing Group’s latest holiday report shows the impact of a new rebate strategy on purchase behavior and a rise in online orders.
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When he was a part of the NMG team, Mike Manthey was a driving force behind the group’s data initiative. Now, as a part of the King’s Great Buys Plus team, he’s leveraging NMG’s data-powered tools like PriMetrix to help grow and evolve the business while also exploring new markets.
There are many different elements that help to build (or develop) a company’s culture. How much emphasis you place on certain areas can ultimately help set that culture. For Martin Appliance in central Pennsylvania, education is one area that they’ve decided to invest heavily in – and it’s paying off in a major way.
There are so many factors that go into the overall success of any independent retail business, but it’s those one or two special areas that you excel at that truly take your business to the next level. For Lee Burns, CEO & Founder of Mattress Direct, it’s been his commitment to an exceptional (and innovative) in-store experience.
Carlos Warlick, owner of CW Technologies in Southern California, has one of the craziest AV industry origin stories out there. After getting his start by doing intern-like work at a big music studio, he found himself pimpin’ rides well before Xhibit was doing his thing on MTV. That parlayed into a successful and growing custom integration business that he runs today.
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