Customers may be hesitant to pay extra for a service they feel they may not need, or may not fully understand. However, with a strategic and empathetic approach, you can effectively address these objections and boost your protection plan sales.
The latest
4 Benefits of Succession Planning — Beyond the Smooth Transition
It’s true that we all want to build our companies and see them evolve. However, to ensure their long-term success, we must look beyond the day-to-day to ensure continued growth for years to come. That’s where succession planning has so many added benefits beyond the realization of a smooth leadership transition.
Ahead of First-Ever Oasys Summit, Group Launches New Website
Oasys Residential Technology Group hits the launch button on a brand new digital home ahead of the group’s first-ever Oasys Summit in Nashville.
Executive Insights: Wells Fargo
We recently caught up with Steve Jermier, senior vice president of relationship management for Wells Fargo Retail Services, who provided a number of updates. Steve paints a realistic picture of the current and future state of the economy, how Wells Fargo is helping retailers prepare, new consumer financing tools and more.
Executive Insights: Ashley Furniture
Colin Blackmon, vice president of Motion & Outdoor for Ashley Furniture, shared the latest information about the company’s capital investments, including an expansion of the distribution and transportation networks, to better support the channel’s independent retailers.
Executive Insights: Whirlpool
Bob Salvano, Whirlpool’s VP / General Manager, Independent Retail & Builder Sales and Marketing, shared more about the company’s efforts to support Independent retail, including a renewed focus on new and expanded product lines and robust sales and marketing support, as well as efforts to diversify the supplier network and bring the backorder position to pre-pandemic levels.
Executive Insights: GE Clothes Care
Hate doing laundry? You’re not alone! But GE Appliances wants to revolutionize the way we all wash clothes. David Wilson, senior commercial director for GE Clothes Care, explains GE’s newest all-in-one machine that will wash and dry your clothes in two hours – without having to shift loads or specially retrofit your home to make the unit work. No special outlets, no dryer vents. This product is slated to be available in June 2023 but Nationwide Marketing Group is giving you a first look now!
Follow NMG
YouTube
Independent Thinking Podcast
136: Retail Runs Deep for The Appliance Center Team
In its 77-year history, The Appliance Center has weathered all sorts of storms. Most recently, the Panama City, FL, business had its main showroom rocked by Hurricane Michael in 2018. Though they’re still working out of a makeshift warehouse-turned-storefront, President Bob Hurst shares how they’ve remained successful.
135: Patrick Maloney Shares a Message to NMG Members
During PrimeTime in Orlando, the discussion centered around getting “back to basics” in the fight for foot traffic. Patrick Maloney, NMG’s EVP of Membership, jumped on the Independent Thinking Podcast to expand on that message — and share some highlights from the show.
134: Exploring the Evolving World of Shopper Marketing
For independent business owners — who, admittedly wear many different hats — marketing often takes a backseat to many other tasks. That makes the work of Nationwide’s Shopper Marketing team all the more important. We recently sat down with Joe Walz, director of shopper marketing, to talk about the magic they perform on behalf of our independent retailers.
133: Catching Up with Buddy’s Home Furnishings at PrimeTime
While we were together in Orlando for Nationwide’s PrimeTime show, we took the opportunity to chat with a local Member in the rent-to-own space, Buddy’s Home Furnishings. Mitchell Lee, director of franchise development for Buddy’s, spoke on the business, the team’s growth strategy and more.
Subscribe
Apple Podcasts
Spotify Podcasts
Google Podcasts
iHeart Podcasts
YouTube