Your brand is everything. It’s what you stand for. It’s what your customers see when they engage with you. It’s the image that comes to mind when others think about you. But what does it take to build a brand – and a strong one at that? We sat down with Rob White, VP of Brand and Strategy for NMG, to dive into that and a whole lot more.
245: Experience Running Retail and as a Vendor Partner Makes Adam Fain’s New Role at NMG the Perfect Fit
It can be difficult to truly understand what it means to run an independent retail business unless you’ve actually been in the trenches and done the dirty work. Same could be said about working on the manufacturing side of the business, if we’re being fair. Adam Fain, who recently joined the NMG field team, has experience on both sides of the business and brings that unique perspective to the group and our members.