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Geneva, Minnesota is town of just over 500 residents, and it also happens to be the home of Nationwide Marketing Group Member Sorenson’s Appliance & TV. Co-owner Dak Sorenson and his team have found success by leaning heavily into that small-town mindset in every aspect of the business.
Brett Kelley joined the Nationwide Marketing Group team roughly one year ago as a Member Support Manager — the team that sits on the front lines of the independent retail channel, engaging with our Members and helping them thrive on their own terms. As such, he (and the full MSM team) has a very unique perspective into what life is like as an independent retailer. We tap into that experience and more.
JennAir is a company founded on the idea of challenging conventional norms in the appliance industry. That way of thinking hasn’t changed over the past 57-plus years, and it’s helped the brand continue to stand out as a true innovator of luxury appliances. We dive into all that JennAir has to offer with Nathan Puplis, who leads up the buying group initiative for the company.
From inventory financing to consumer credit, the world of retail financing is vast. To help get a handle on it all, we tapped into our partners over at Well Fargo Retail Services to dive into it. Steve Jermier, SVP of Relationship Management at Wells Fargo, sat down to talk about the work his team does behind the scenes to help independent retailers navigate the ins and outs of retail finance, the cause behind the recent rate changes and strategies to avoid letting it impact your business.
For over 120 years, Pocatello Electric has served the many needs of its local residents in southeast Idaho. That longevity has helped them become the oldest family-owned appliance store in the country. We chat with current-day owner Suzie Vigliaturo about business, what’s worked and how they’ve evolved over the years to remain relevant with their customers.