78: Lessons in Marketing to the Luxury Retail Client
Karen Brandon, senior marketing manager for Nationwide Marketing Group, recaps her presentation during the NKBA Luxury Defined Summit, and dives into the evolving world of retail marketing.
77: Sound Designs on Its Booming Custom Install Business
Like other home-renovation segments, custom integrators have experienced a significant boost in business during the pandemic months. Bryan Koutsky, president and co-owner of Sound Designs in Mequon, Wisconsin, shoots on how they’ve been keeping up, their plans to expand, the role their new website has played in it all, and more.
76: Uncovering and Discussing the Van Vreede’s Advantages
Van Vreede’s General Manager Scott Brynjulfson spends some time talking about what separates his business from his competitors, including their service and delivery departments, a commitment to keeping employees happy, and their continual evolution and adoption of digital services.
75: Nationwide Returns to the Road with Regional Member Meetings
Nationwide Marketing Group’s Content Director Doug Marsh was one of just four individuals who had the opportunity to attend each of the group’s four Regional Member Meetings in late-May and early-June. He recaps his experience for us on the latest episode of the Independent Thinking Podcast.
74: Turning “Prime Day” Into a Win for the Independent Retail Channel
Ahead of one of the biggest e-commerce days of the year, NMG’s VP of Shopper Marketing Amanda Evans joined us to talk about the opportunity for independent retailers to turn the messaging around in their favor.