Why Brands Use Animals in Advertising and as Brand Mascots
You’ve seen animals in brand advertising, but is it effective? What is the science behind it? And is it right for your business?
Leveraging Nostalgia Marketing Over the Holidays – Or Any Time of Year
What is nostalgia marketing and how can your business leverage it during the holiday season and with non-seasonal ad campaigns?
Key Industry Insights from PrimeTime’s Mattress University and Leveraging AI in Advertising Strategies
An overview of the mattress industry with key insights on advertising and using artificial intelligence from top brand leaders.